Marketing & Advertising Archives — Welcome to Woomentum Blog

Monetization

June 17, 2019

Business Plan, Entrepreneurship, Get customers, Growth Strategy, Ideation & design Thinking, Marketing & Advertising

Brand Strategy, Customer Engagement, Digital Age, Diversify Your Market, Go to Market Strategy, Growth & Scaling, Monetize Your Product, Recurring Revenue, Unique Selling Point, Value-Add Capital

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This article was authored by Jeanne Heydecker and originally published on the Woomentum network. You have this great idea, you’ve validated your market, you’ve looked at positioning and the market…

Why Startups Need Non-Technical Cofounders

This article was authored by Jeanne Heydecker and originally published on the Woomentum network. Don’t think you can’t start a tech company just because you can’t code. I can’t write…

Understanding Your Market Opportunity

May 19, 2019

Woomentum Editor

Business Plan, Entrepreneurship, Get customers, Growth Strategy, Marketing & Advertising

Brand Strategy, Consumer Insights, Digital Age, Digital Marketing, Diversify Your Market, Go to Market Strategy, Growth & Scaling, Market Research, Return on Investment, Social Media Marketing, Vision & Strategy, Work Smarter

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This article was authored by Jeanne Heydecker and originally published on the Woomentum network. When determining your financing and Go-to-Market (GTM) strategy, understanding what the opportunities in your market are…

13 Tips to Build a Pitch Deck That Sells

May 11, 2019

Woomentum Editor

Business Plan, Capital & Crowdfunding, Co-founding & Partnership, Entrepreneurship, Get customers, Marketing & Advertising, Public Speaking

Brand Strategy, Capital, Customer Engagement, Digital Age, Entrepreneurship, Investors, Market Research, Pitching, Unique Value Proposition, Vision & Strategy

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This article was authored by Jeanne Heydecker and originally published on the Woomentum Network. Guy Kawasaki has a great rule called the 10/20/30 Rule of PowerPoint. I highly recommend…

Do You Find Public Speaking Challenging? Here’s What Our Experts Recommend for Effective Public Speaking

December 18, 2018

Farah Kim

Entrepreneurship, First-time entrepreneurs, Get customers, Management & Leadership, Marketing & Advertising, Online Learning, Public Speaking

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For many entrepreneurs, public speaking doesn't come easy. Here's how you can overcome challenges!

What are the Best Automation Tools for Entrepreneurs? Here are Our Members’ Top Favorites

November 19, 2018

Farah Kim

Entrepreneurship, First-time entrepreneurs, Get customers, Marketing & Advertising, Productivity & Wellbeing, Technology & Product Development

Automation Tools for Businesses, CRM, Customer Engagement, Digital Age, Digital Marketing, Reduce Manual Labour, Repetitive Tasks, Social Media Marketing, Work Smarter

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Our members share the top five tools to help entrepreneurs automate manual tasks!

Cowboy Days, Volkswagen & the 90’s Web – Meet Sheli Bowman of Hong Kong

November 2, 2018

Farah Kim

Books & Publications, Entrepreneurship, First-time entrepreneurs, Get customers, Growth Strategy, Management & Leadership, Marketing & Advertising, Members Stories, Online Learning, Productivity & Wellbeing, Technology & Product Development

Accessibility, Advice, Anticipate Challenges, Brand Strategy, Career Transition, Coaching, Conservation, Consumer Insights, Customer Engagement, Different Backgrounds, Digital Age, Digital Marketing, Diversity, Entrepreneurship, Following Passions, Fulfilment, Growth & Scaling, Guidance, Human-centric Business, Learn by Doing, Long Term, Marketing Communications, Meditation, Mindfulness, Outreach, Personal Development, Pioneer, Pitching, Representation, Sheli Bowman, Small Businesses, Soft Skills, Technical Challenges, Training, Vision & Strategy, Volkswagen, Wellness, Woman Entrepreneur, Women in Tech, Work from Home

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‘Pioneer,’ was the first word that made us curious about Sheli Bowman. Volkswagen as her first client WOWED us. She created a web development company way back in the 90s when the…

Looking at Human Behavior through the Lens of Consumer Psychology – Meet Eunice Cheng of Singapore

October 24, 2018

Farah Kim

Entrepreneurship, Fintech, Growth Strategy, Ideation & design Thinking, Marketing & Advertising, Members Stories

Accessibility, Advice, Anticipate Challenges, ASEAN, Brand Strategy, Chapter Leader, Coaching, Community Management, Consumer Insights, Consumer Interaction, Customer Engagement, Customer Opinions, Different Backgrounds, Diversity, Education, Empowerment, Entrepreneurship, Finance, Financial Management, FinTech, Following Passions, Fulfilment, Give Back, Growth & Scaling, Guidance, Human Behaviour, Human Motivation, Human-centric Business, ICT, Learn by Doing, Marketing Communications, Mindfulness, Outreach, Pitching, Positive Mindset, Representation, Social Service, Soft Skills, StartUp, Stress Management, Supply and Demand, Support Network, Training, User Psychology, Woman Entrepreneur, Women in Tech

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You may have come across several articles lately that talk about how liberal art majors are actually doing a great job in the tech and finance field. We actually have some really…

How an Investor in Startups is Now Also an Entrepreneur in the Making – Meet Steve Dana, the Sales Guru of Singapore

October 4, 2018

Farah Kim

Business Plan, Capital & Crowdfunding, Entrepreneurship, First-time entrepreneurs, Get customers, Growth Strategy, Ideation & design Thinking, Marketing & Advertising, Members Stories

Actualise Dreams, Advice, Anticipate Challenges, Brand Strategy, Career Transition, Coaching, Community Management, Consumer Insights, Consumer Interaction, Customer Engagement, Dialogue & Awareness, Diversity, Empowerment, Entrepreneurial Culture, Entrepreneurship, Finance, First time Entrepreneurs, Following Passions, Forecasting, Fulfilment, Growth & Scaling, Guidance, Human Motivation, Human-centric Business, Investors, Learn by Doing, Long Term, Market Research, Marketing Communications, Meaning, Outreach, Pitching, Positive Mindset, Representation, Soft Skills, StartUp, Supply and Demand, Training, Unique Value Proposition, Vision & Strategy

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Some people have this amazing energy that is reflected in the way they communicate, share ideas and engage with others. These people are usually focused, dedicated, love getting things done…

What is Crowdfunding & How Can it Help my Venture?

Crowdfunding goes hand-in-hand with entrepreneurship. At Woomentum, we don’t just offer entrepreneurs a community, but also a crowdfunding platform where they can pitch their ideas and receive the necessary funds to kick-start…